With so many foreign dramas, who’s watching the local ones?
For over a decade, local production houses lamented the domination of Hollywood and Bollywood films, and family-oriented Indian soap operas on the entertainment viewership pie.
Producers felt they were faced with an uphill task of matching the quality of non-Pakistani productions, but the phenomenal success of some recent productions, including Humsafar and Quddusi Sahab Ki Bewah, has shown that the task is not next to impossible.
On Saturday, December 15, between 6pm and 8pm, the Herald has invited three panelists to talk about how foreign productions, drama serials and films, have affected the home-grown television industry.
Questions will be welcome after the discussion, so do join us with your views.
Well-known actor and director Atiqa Odho has many successful TV serials and films in her repertoire of work. She is also the CEO of Odho Cosmetics and Odho Productions. Currently she’s acting in drama serial Ishq Samandar.
Farhat Ishtiaq is a renowned Urdu popular fiction writer and an upcoming screenwriter for TV. Her most successful serials for television include Humsafar and Mata-e-Jaan Hai Tuu. Another of her novels is being adapted for television.
Sanam Saeed has been associated with the entertainment industry in various avatars: a ramp and print model, video jockey, stand-up comedian, and theatre and television actor. She has left a formidable impression with her performances in Daam, Mata-e-Jaan Hai Tuu and Mera Naseeb, and her latest stint Zindagi Gulzar Hai.